List of speakers

Monica Bordegoni (Politecnico di Milano) - Virtual Prototyping: techniques and technologies

Umberto Cugini (Politecnico di Milano) - The role of Virtual Prototyping in the product development process

Alberto Gallace (Università di Milano Bicocca) - The five senses within our brain: design for the human mind, virtual bodies in virtual words: how our mind deals with 'avatars', marketing that appeals to our senses and emotions

Vincent Hayward (ISIR – Paris) - Physical bases of haptic perception, The various approaches to haptic interface design

Michitaka Hirose (University of Tokyo) - VR2.0 and Five senses Technology, Digital Museum, Digital Public Art and VR for Social Problems

Marco Maiocchi (Politecnico di Milano) - Modelling emotional effects of perception and interaction

Gennaro Monacelli (CNH) - Product Development and Virtual simulation at Case New Holland

Caterina Rizzi (Universita’ degli Studi di Bergamo) - Virtual Humans

Charles Spence (University of Oxford) - Auditory design: Matching sound to food, enhancing the design of product sounds, & sonic branding, Tactile design: haptic product design, tactile replicas and 3d printing for the art world and touch tables in museums, Crossmodal correspondences: Looking for links between sound symbolism & synaesthesia & their application to sensory marketing

Francesco Ferrise (Politecnico di Milano) - Development of multisensory Virtual Prototypes